Context & Cognitive

  • StrategyENVISION
  • DesignEVOLVE
  • TechnologyENABLE
  • OperationEXCELLENCE

User interaction is evolving in an increasingly complex manner, with a great deal of agent-based manual activity and little to no process traceability, to which we can add an ever increasing number of players and contexts.

In order to offer a unique and wideranging service to each and every client, we need a deep knowledge of their unique situation by combining existing data which we have, with other, enriching and useful information we can discover. This allows us to increase both client numbers and their subsequent loyalty to the brand.

Connecting the dots

Aspirational schemes

We define the steps needed to learn the background, needs, and behaviour of the client.

We create a dynamic strategy which allows us to categorize and intepret the collected data, applying intelligence to it in order to further intepret it, recognise links, and predict behaviour in client activity.

As a result, companies can clearly see the path to intelligently and effectively using data, which leads directly to improved business results and outcomes.

Sharp processes

We define the mechanisms needed to both improve and automize the customer’s personalised experience. We design the path towards efficiently using data – generated in processes- with the goal of automatically identifying errors and predicting behaviour, even in real time.

The effect of this, is that as the life cycle of the relationship with the client progresses, there is a marked improvement in decision making, volume of sales, greater efficiency in the use of resources and, of course, heightened customer satisfaction.


We construct solutions based on AI, conversational flow, and intelligent architecture – which fulfil the business needs and T&O for the optimization of products, services and processes.

We incorporate advanced data analysis in order to identify the behavioural patterns of customers and to improve predictive models, optimizing the customer journey and equipping the processes with the sufficient knowledge to become more efficient, and automizing where necessary.

Due to this, it becomes possible to offer products and innovative services, which create a WOW factor, whilst at the same time reducing costs and optimizing efficiency.

Pushing operations to the limit

We set in motion new intelligent processes which allow us to understand the unique situation of each client, allowing to us to provide the flawless service that they expect.

We train and adapt models to fit the needs of each and every client, continually updating and evolving the solutions in order to react to new changes and challenges.

In doing so, we are able to offer clients both flexibility and personalisation, and thus we can also presuppose, predict and offer solutions to future challenges.